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finished poster 3

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final poster 2

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final poster 1

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Statement of Intent.

  In my print advertisement I will follow all the rules set out by the ASA, meaning my advert will not mislead customers and it shall reflect the true nature of my documentary. I will make sure that it doesn’t contain any explicit content containing nudity, violence or anything that may upset viewers. Since I understand that it will be shown to a wide variety of people, it will be age appropriate and I will make sure that there will be no misleading advertising relating to sustainability or ensuring claims about environmental benefits. My documentary is based on culture and that even if people have grown up in the same area, depending on race and ethnicity they may have had completely different experiences. Some scenes may upset viewers so I will make sure that it’s shown after the watershed.   Since I am not trying to offend anyone with this, I will portray it in a positive view so that I have a wider audience base, and people will find interest in it. I plan on represent...

Resarch

 TV documentaries first started off in the 1950s-60s where it was still black and white television with formal narration and more educational and public serviced focused. The common topics mentioned in these documentaries were politics, war, science and social issues this impact established documentaries as serious as journalism on television. In the 70s the characteristics of documentaries were more fly on the wall style and there were minimal narration and more long takes. These ones focused more on institutions like hospitals, prisons or police as well as war and politics. The more time went on documentaries became more modernised as colour TV was widely adopted and there were bigger budgets and more cinematic visuals. The topic of documentaries varied from wildlife and nature like David Attenborough's to more emotional focus 'on identity and family life. As we enter the 2000s, they started to become more multi episode bingeable series with high production values and a globa...

Analysis of 3 poster covers.

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  This poster focuses on dark toned colours like black, grey and muted whites. The restricted colour scheme creates a bleak and oppressive tone, which reflects the dark subject of animal cruelty and capturing. The lighting is lowkey with harsh contrasts between light and shadow. The orcas body emerges from the darkness which connotes to danger and suffering, suggesting something is hidden. The orca fills the majority of the frame in a close-up vertical composition making the animal look massive but still confined. The whale is looking down making it seem subdued and powerless, which challenges the usual representation of orcas as strong showing that the animal is a victim and not a threat. The lack of background details creates negative space, showing its loneliness and lack of freedom. The small scars show injury which reflect the realism of this. The typography in this is that the title blackfish is very bold but still simple which shows seriousness...